Thursday, September 13, 2012

Riding High on \'Hatfield and McCoys,\' A&E Gives Dubuc a New Deal

By BILL CARTER

The A&E Networks announced a new deal on Thursday for a woman who has become one of the most important programming executives in cable television, Nancy Dubuc.

Ms. Dubuc is being elevated to a new position of president of entertainment and media for A&E Networks, which essentially means she will now be in charge of programming for all the channels run by that company, which include A&E, History and Lifetime.

In an interview Ms. Dubuc said, “All the content at all the networks will now report to me.”

Retaining Ms. Dubuc, who acknowledged that she had been pursued by many other television companies, was a high priority for A&E because she was coming off a hugely successful tenure programming the History Channel, with such hit shows as “Pawn Stars” and “The Hatfield and McCoys,” a miniseries that attracted over 14 million viewers in May.

“I had a lot of calls and it was very flattering,” Ms. Dubuc said. “I take it with a great deal of humility.”

She said she had decided to accept the promotion at A&E because she had “so much confidence in these brands.” History is the No. 2 network in cable among viewers ages 25 to 54 and ranked in the top five among viewers 18 to 49.



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