Times to Add Portuguese Language Edition

The New York Times Company, continuing its drive to expand its international presence, is adding a Portuguese language edition next year.

The Web site, intended to bring Times journalism to readers in Brazil, will begin in the second half of 2013. The site will offer content on subjects including business, culture and global affairs, the company said in a statement Sunday evening.

The site will publish 30-40 articles a day from local writers, New York Times staff members and International Herald Tribune staff members, whose articles will be translated from English to Portuguese. The company said it expects to add graphics and multimedia over time and at least one third of the content on the site will be content created exclusively for the Web site.

The site's editor, who has not yet been selected, will report to Joseph Kahn, the foreign editor of The Times. The headquarters for the site will be located in Sao Paulo. The Times also has a bureau in Rio de Janeiro.

“Brazil is an international hub for business that boasts a robust economy, which has brought more and more people into the middle class,” Arthur Sulzberger, Jr., the chairman of The New York Times Company and publisher of The New York Times, said in a statement, “As the world gets smaller and digital technology enables us to reach around the globe to attract readers with an interest in high quality news, Brazil is a perfect place for The New York Times to take the next step in expanding our global reach.”

On Monday afternoon, Mr. Sulzberger was scheduled to speak at the Inter American Press Association General Assembly in Sao Paulo.

The Web site is the latest sign of the company's effort to extend its global reach. The Times's Chinese Web site, which has been in a testing phase since earlier this summer, will have its official debut in November.